Programmatic Analyst (Remote)

PEOPLE HUNT is hiring on behalf of our client - an international company with a diverse global client portfolio, operating fully remotely.

We are looking for an experienced and proactive Programmatic Analyst to strengthen the team. In this role, you will work directly with the Chief Product Officer (CPO), influence media buying strategy, and optimize complex advertising campaigns on a global scale.

Key Responsibilities

Campaign Management

• End-to-end campaign management in DSP platforms

• Setup, launch, optimization, and scaling of Web & In-App campaigns

Performance Analysis & Optimization

• Continuous traffic performance monitoring

• Deep analysis of key metrics: CTR, CPM, CPC, CPA, ROI/ROAS, LTV

• Optimization aligned with defined KPIs

Retargeting & Audience Strategy

• Development of advanced retargeting strategies (re-engagement, churn prevention)

• Audience segmentation using 1st and 3rd party data

Hypothesis Testing

• Design and execution of A/B tests (creatives, bids, placements)

• Analysis of results and implementation of winning strategies

Vendor & Supply Management

• Performance evaluation of DSPs and publishers

• Identification of scaling and growth opportunities

Requirements

• 2+ years of hands-on experience with DSP platforms

• Strong understanding of the Programmatic ecosystem (RTB, Supply & Demand, SSPs, publishers)

• Strong analytical mindset with the ability to work with large data sets and make data-driven decisions

• Experience with analytics tools and solid understanding of A/B testing methodologies

• Ability to work independently in a fully remote environment and take ownership of results

• Fluent English (EN) and Russian (RU) - both written and spoken

Nice to Have

• Experience with DSPs such as Ubidex, AdTarget, LoopMe, AdRoll, The Trade Desk, etc.

• Direct integrations with publishers

• Experience in high-revenue verticals: iGaming / Gambling / Forex / Crypto

• Understanding of regulatory restrictions and scaling specifics in high-risk niches

• Experience with retargeting through Meta and Google Ads

What Our Client Offers

• Fully remote work - work from anywhere in the world

• Large-scale budgets and international markets

• Direct reporting to the CPO - minimal bureaucracy and fast hypothesis testing

• Opportunity to work with complex cases and advanced tech stack

• Clear growth path with potential to advance to C-level roles