People Hunt is hiring on behalf of our client for an experienced and strategic Head of Digital Growth to lead and scale digital growth across global iGaming markets.

This is a high-impact role for a data-driven and hands-on digital leader who can combine strategic thinking with strong execution across acquisition, performance marketing, and channel optimization.

You will take ownership of the full digital marketing ecosystem - from acquisition performance and media buying to funnel optimization and growth strategy - ensuring sustainable revenue growth, strong ROI, and long-term scalability across multiple GEOs and brands.

Location: Limassol, Cyprus / Tallinn, Estonia / Remote

Key Responsibilities

• Develop and execute the overall digital growth strategy aligned with business objectives and revenue targets

• Lead user acquisition across all paid channels, including Google Ads, Meta, YouTube, DSPs, programmatic, affiliates, and emerging traffic sources

• Build and execute an integrated cross-channel acquisition strategy to maximize performance and customer growth

• Audit, optimize, and continuously improve the marketing mix to increase ROI and spending efficiency

• Own media buying decisions, budget allocation, and performance campaign execution at scale

• Drive data-led decision-making through analytics, attribution modeling, experimentation, and A/B testing

• Monitor, analyze, and optimize key KPIs across acquisition channels, including CPA, ROI, LTV, FTD, ARPU, and retention

• Identify, test, and scale new traffic sources, growth opportunities, and emerging digital channels

• Optimize the full acquisition funnel to improve conversion, activation, and long-term customer value

• Collaborate cross-functionally with Product, CRM, BI, Analytics, and other internal stakeholders

• Deliver regular performance reports, forecasts, and strategic recommendations to leadership

• Ensure continuous optimization of digital growth initiatives across multiple GEOs and international markets

Requirements

• 5+ years of experience in digital growth, performance marketing, or acquisition marketing, ideally within iGaming or similar high-volume B2C industries

• Strong hands-on expertise in paid acquisition, media buying, traffic management, and campaign optimization

• Proven track record of driving measurable growth through performance marketing strategies

• Deep understanding of core iGaming metrics, including FTD, ARPU, LTV, churn, CPA, and retention

• Hands-on experience with tracking tools, analytics platforms, and attribution systems

• Strong commercial understanding of ROI optimization and budget efficiency

• Experience scaling campaigns across multiple digital channels and markets

• Strong analytical mindset with excellent problem-solving and decision-making skills

• Ability to combine strategic leadership with hands-on execution

• Professional proficiency in English

Nice to Have

• Knowledge of regulatory environments within iGaming

• Experience working across multiple international markets, including Tier 1 and Tier 2 GEOs

• Experience managing large-scale performance budgets across global markets

Why Join

• High ownership and autonomy in shaping digital growth strategy and acquisition performance

• Direct collaboration with senior leadership and key business stakeholders

• Opportunity to scale products across international iGaming markets

• Fast-paced environment with strong growth potential and high business impact

• Flat organizational structure with quick decision-making and agile execution

• Exposure to multi-brand and multi-GEO performance marketing operations

Benefits

• Sports benefit allowance (Platinum level) – €1,200 per year

• 1–3 paid sick days at 100% salary

• 21 working days of annual leave

• Flexible working model: Limassol-based, Estonia-based, or Remote

• International and collaborative work environment